Build a subscription business that actually works.

Subscriptions are not just a feature — they are a strategy.

MediaStack provides a complete subscription infrastructure, combining technology, paywall systems, and proven monetisation frameworks built specifically for media organisations.

$18M+
Subscription revenue generated for clients
2.4×
Average conversion rate improvement
40%
Reduction in churn within 6 months
Subscription Dashboard
Live
$2.4M
↑ 22.8%
MRR · Apr 2026
Freemium
Free
12,400 readers
Premium
$29
20,600 subscribers
Conversion funnel · this week
Visitors
100%
Paywall hit
34%
Checkout
12%
Converted
6.8%
What it enables

Predictable revenue.
Sustainable growth.

A complete subscription stack — from paywall logic and payment processing to retention systems and revenue analytics — all built on the same unified MediaStack data layer.

Flexible paywalls
Payment processing
Conversion funnels
Churn prevention
Revenue analytics
CMS integration
01 · Flexible Paywall Strategies

Metered, freemium, or hard paywall — your call.

Deploy the right paywall model for your audience and market. Adjust thresholds in real time, personalise by reader segment, and A/B test your way to the highest-converting configuration.

  • Metered access with configurable article limits per segment
  • Freemium tiers with content differentiation by plan
  • Hard paywall with first-time reader grace periods
  • Dynamic paywall that adapts by user behaviour and intent
Result
The right friction at the right moment — maximising conversion without sacrificing reach.
02 · Payment & User Management

Seamless payments. Zero friction at checkout.

An integrated payments layer handling the full subscriber lifecycle — acquisition, plan changes, billing failures, renewals, and cancellations — with enterprise-grade reliability.

  • Stripe and local payment gateway integration
  • Dunning management to recover failed payments
  • Self-serve subscriber portal for plan management
  • Gifting, vouchers, and promotional pricing tools
Why it matters
Every failed payment that isn't recovered is churn. Our dunning system recovers up to 30% of at-risk revenue automatically.
30%
failed payment recovery rate
<2s
checkout completion time
03 · Conversion Funnels

Conversion funnels designed for media audiences.

Every step from first visit to paying subscriber is instrumented, optimised, and personalised. The funnel adapts based on content type, referral source, and reader behaviour patterns.

  • Registration walls to capture emails before paywall
  • Personalised upsell messaging based on content consumed
  • Checkout optimised for mobile — where most conversions happen
  • Referral and social sharing incentives built in
Result
2.4× average improvement in paywall-to-subscriber conversion rate across MediaStack clients.
Paywall strategies available
Model 1
Metered
Free articles then convert
Model 2 · Active
Freemium
Tiered content by plan level
Model 3
Hard Wall
Subscribe to read everything
Funnel performance · 7d
Unique visitors
480K
Paywall encounters
163K
Checkout started
57K
New subscribers
32K
04 · Retention & Churn Prevention

Keep the subscribers you've already won.

Integrated churn prediction surfaces at-risk subscribers before they cancel, triggering personalised retention journeys — automatically, at scale.

  • Churn risk scoring updated daily per subscriber
  • Automated win-back and save campaigns
  • Pause and downgrade options to reduce cancellations
  • Exit survey insights to improve product and pricing
Result
Clients see an average 40% reduction in voluntary churn within 6 months of deployment.
05 · Revenue Analytics

Understand every dollar in your subscription business.

Full MRR, ARR, LTV, and cohort analysis — broken down by plan, acquisition channel, content type, and reader segment. The revenue intelligence your CFO has been asking for.

  • MRR and ARR tracking with trend forecasting
  • LTV by acquisition channel and cohort
  • Plan migration and upgrade/downgrade analytics
  • Revenue per content type and editorial beat
Result
Predictable revenue. Clearer editorial investment decisions. Faster commercial planning.
06 · Content & Audience Integration

Subscription data that talks to every other system.

Subscription status, plan tier, and engagement history feed back into your CMS, editorial tools, and audience intelligence layer — creating a complete picture of every reader relationship.

  • Subscriber identity synced to content recommendations
  • CMS integration for subscriber-only content gating
  • Audience segmentation based on subscription behaviour
  • Newsletter and push targeting by plan and engagement
Result
Stronger reader relationships. Sustainable digital growth built on real audience value.
Paywall Models

Three proven models.
One unified system.

We don't prescribe a single approach. MediaStack's subscription infrastructure supports all three major paywall models — and lets you switch, combine, or A/B test between them as your market evolves.

Freemium
Free + Paid Tiers

Grow your registered audience first, then convert the most engaged readers. Best for organisations building from a low subscription base.

  • Unlimited free articles with registration wall
  • Premium content gated by subscriber tier
  • Email capture on every reader
  • Graduated conversion nudges over time
Best for: Building audience before monetising
Premium
Hard Paywall

All content requires a subscription. Maximum revenue per reader, but requires strong brand recognition and existing reader loyalty.

  • All content subscriber-only
  • First-time reader previews configurable
  • High-intent acquisition from organic and direct traffic
  • Premium positioning with no free-rider problem
Best for: Trusted brands with loyal followings
The philosophy

Subscriptions as a strategy, not a feature.

"Predictable revenue. Stronger reader relationships. Sustainable digital growth. That's what a subscription business done right looks like — and it's what MediaStack is built to deliver."
The MediaStack Team — Built inside real media businesses
Get Started

Build a subscription business
that scales.

We'll show you exactly how MediaStack Subscription Infrastructure maps to your organisation — with real numbers from comparable media businesses.

Request a Demo